Nordic Vision Retail (NVR) is the Nordic region’s leading alliances for independent optical retailers. Bringing together strong, forward‑thinking optician businesses across Norway, Sweden, Denmark and Finland, we work to create the best possible conditions for success in a competitive market.

Our purpose is clear: to strengthen the competitiveness of our members.
We achieve this through cross‑border collaboration, strategic knowledge sharing and by partnering with the best suppliers in each product category—ensuring quality, reliability and long‑term value for our members and their customers.

For suppliers, NVR offers a direct gateway to a committed Nordic retail network with high standards and strong market presence.
For independent optical retailers, we provide the collective strength of a Nordic organization—while allowing you to remain fully independent.

Together, we elevate optical retail across the Nordics.

If you are interested in joining NVR or learning more about our work, we would be happy to hear from you.